Email Campaigns That Know What Your Customers Bought

Start with a Template. Make It Yours.

Explore pre-built email templates from the public library, or save your own designs for your team to reuse.

• Public library — browse templates by industry, style, and category
• Private library — save your own templates for quick reuse
• Shared library — share designs across your organization
• Community marketplace — publish your templates for other UltraCart merchants
• Clone and customize — start from any template and make it your own in seconds

Target the Right People at the Right Time

Send to specific lists, segments, or any combination. Include and exclude multiple lists for precise audience targeting.

• List and segment targeting — include or exclude multiple audience groups per campaign
• Scheduled sending — set the optimal delivery date and time
• Multi-step campaigns — build sequences, not just single sends
• Draft and review workflows — submit for team approval before sending
• Folder organization — group campaigns by project, season, or lifecycle stage

Test Everything. Let the Data Decide.

Create multiple email variations within a single campaign. UltraCart automatically tracks performance and routes traffic to the winner.

How It Works

1. Create your email variations — subject lines, content, CTAs, or send times
2. Define the split percentages and test duration
3. UltraCart sends to test groups and tracks opens, clicks, and revenue
4. The winning variant is automatically sent to the remaining audience

No guesswork. No manual monitoring. Set up the experiment and let the platform optimize for you.

Track Revenue to the Campaign — and the Click

Third-party ESPs track clicks and opens. UltraCart tracks the purchase too — because the email platform and the checkout are the same system.

• Open rate, click rate, and revenue — per campaign, not just aggregate
• Step-level analytics — for multi-step campaigns, see which step drove the sale
• Revenue per customer — understand the value of each campaign send
• Configurable time windows — view performance over 7, 30, 60, or 90 days
• Click analytics with URL tracking — see exactly which links get clicked
• Order attribution — trace purchases back to the specific campaign step

Send with Confidence

Every campaign goes through validation before it reaches your customers. Built-in safeguards protect your sending reputation.

• Email review workflow — submit for review with pending, approved, and rejected states
• Spam rate validation — campaigns are blocked if your spam rate exceeds 0.1%
• Test sends — send single test emails to verify rendering before launch
• Full sequence testing — run through multi-step campaigns end-to-end
• Reputation monitoring — real-time bounce rate and spam complaint tracking
• Auto-pause protection — sending pauses automatically if deliverability drops