Consumers are demanding an ever increasing amount of personalization and customization of the products they buy. But often, eCommerce shopping carts aren't able to support checkout variations like adding logos, inscriptions, names - even your favorite sports team. However, these items not only can make help you make the sale over a competitor, but can also be a rich source of extra per order margin. Here's a good checklist to follow if you ever think you might need to add downstream item/product customization, without increasing processing costs.
Never before has one size fits all been so far away from consumer's minds, so UltraCart has developed a special eCommerce Shopping Cart editor for variable pricing based on product and item dimensions that the customer can customize themselves.
he critical part of any customization routine lies in being able to assign the correct pricing to those custom items. These are typically created as additions to the base price, but also can affect the overall order. UltraCart's approach to this often vexing eCommerce shopping cart function is to allow these items to be configured and applied to the product database in a number of ways, for instance: