Pike Place Fish Market

About Pike Place Fish Market

Pike Place Fish Market, founded in 1930, is an open air fish market located in Seattle, Washington, at the corner of Pike Street and Pike Place. It is known for their tradition of fishmongers throwing fish that customers have purchased, before they are wrapped.

Brand Recognition

Pike Place Fish Market has quickly become a Seattle landmark, attracting as many as 10,000 visitors per day.  One of the hallmarks of their branding campaign is a unified image and distinct design and feel.  Customers are familiar with the signature "World Famous" branding, and Pike Place Fish Market wanted to be sure this familiarity was successfully transferred to their website.  Utilizing UltraCart's powerful and robust screen branding technologies, Pike Place Fish Market is able to carry their unified brand from the first click to the final checkout without any interruptions or inconsistencies.

Ship Date Restrictions

Since Pike Place Fish Market specializes in shipping fresh fish all over the country, it is imperative that their shopping cart be able to handle the unique requirements necessary to safely and efficiently ship perishible products.  Using UltraCart's advanced shipping systems, Pike Place Fish Market is able to completely customize delivery schedules, including restrictions on shipping days, order cut-off times, and even optimizing shipping methods to insure that a customer's order arrives on the day it is promised.

Efficient & Error-Free Shipping

With the organized chaos involved in running a large warehouse and retail operation, the last thing Pike Place Fish Market needs is additional complexity in packing and shipping customer orders.  Thanks to UltraShip, the custom shipping application developed by UltraCart, Pike Place Fish Market is able to reduce the manpower required to process customer orders.  Additionally, since each order is unique in terms of desired preparation, weight / size, and even the amount of cooling material required, a standard shipping package simply will not do.  UltraShip, with tight integration with scanning tools, scales, and even specific shipper databases and applications, provides an A-to-Z solution for almost every shipping scenario.

Simplifying Required IT Staff

Pike Place Fish Market is in the business of providing their customers world-famous seafood in a unique environment.  The last thing that should come in the way of the customer experience are problems caused by IT issues.  Thanks to UltraCart's unique hosted shopping cart environment, Pike Place Fish Market doesn't need a dedicated IT staffer to maintain and troubleshoot their e-commerce platform.  Upgrades are provided automatically by UltraCart, and Pike Place Fish Market is always on "the latest version".  And since UltraCart is a mutil-tenant platform, Pike Place Fish Market benefits from improvements and customizations commissioned by other UltraCart merchants.

For More Information

To learn more about Pike Place Fish Market, please visit their website.  To learn more about Capitol Media, please visit them at capitolmedia.com.  To contact UltraCart Professional Services, please visit our Contact Us page.

Some content courtesy of Wikipedia, the free encyclopedia.